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July '24

The new identity

What is a company without marketing and marketing without a company? One impossible without the other, complementing each other and both together an insurmountable force. How else would Knauf be the Knauf the world knows today? On the way to Knauf 100-year and Knauf Latvija 30-year birthdays, we have acquired a new visual identity in the spring. Now Knauf can be found not only with a new logo, but also with renewed fonts and modernised designs both in product packaging and in other materials, including advertising.

The new identity

All information about the renewed identity can be found on the Knauf brand portal. Every Knauf employee can access it with their work e-mail. On the brand’s portal, you can not only view and learn everything about news, the rationale and process of their emergence, but also download and use templates for various materials, including PowerPoint presentations, e-mail signatures and even MS Teams video backgrounds, in your everyday life.

As it is planned to completely switch to the new identity within two years, the materials are also gradually placed on the brand’s portal. If you need something specific, we recommend that you visit the website from time to time, as updates take place almost every day and the range of materials is constantly being expanded.

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